How to Create RedNote Account on iOS and Android (with Screenshots)
TikTok is facing restrictions in various regions, and due to that, many users are turning to alternative social media platforms. RedNote (also known as Xiaohongshu) is one of the popular choices, as it is a platform combining short-form videos, lifestyle content, and e-commerce. This app is available on both iOS and Android. If you’re new to RedNote and ready to explore its unique features, this guide will guide you through setting up an account on your smartphone.
Table of Contents
What is RedNote (Xiaohongshu)?
RedNote, also known as Xiaohongshu, is a rapidly growing social media and e-commerce platform originating from China. Unlike platforms solely focused on short-form videos like TikTok, RedNote offers a unique blend of features, combining aspects of Instagram, Pinterest, and even Amazon.
Users can share photos and videos, write detailed reviews and recommendations (often about products or experiences), and discover content from others based on their interests.
RedNote’s content ranges from fashion and beauty tips to travel guides, food recommendations, and everyday life experiences. The platform’s focus on user-generated content and authentic reviews has contributed to its popularity, particularly among young people.
The integration of e-commerce features allows users to directly purchase products featured in posts, unlike Instagram, where users are directed to a different platform. This unique combination is what sets RedNote apart from other social media platforms.
There is also an option tochange the language in the RedNote app to Englishif you don’t know Chinese or Mandarin.
How to Set Up a RedNote Account on iOS
Creating a RedNote account is easy. While you may use the app to watch short videos without signing up, you’ll need to create an account to access all its features.
Once you log in, you can also set up a password for logging in to your account. Here’s how:
How to Set Up a RedNote Account on Android
Optional: Sharing Age and Gender
After logging in, you might see a prompt asking for your age and gender. You can choose to keep this information private by declining it. To skip this step:
Important Notes
Frequently Asked Questions (FAQ)
RedNote is available in many countries through app stores. However, some regional restrictions might apply. If you encounter issues downloading or accessing the app, you may need to try alternative methods, like using a VPN or changing your app store region (though this is not generally recommended).
Yes, RedNote (Xiaohongshu) is developed by Xiaohongshu Company (Xingin Information Technology Co., Ltd.), headquartered in Shanghai, China.
Like any social media platform, it’s important to exercise caution when using RedNote. Forbes recently did an article on the app’s privacy policy and found it does collect a lot of personal information, so be wary of that.
While both platforms feature short-form videos, RedNote also includes elements of Instagram and Pinterest. RedNote places a stronger emphasis on product reviews, lifestyle content, and user-generated recommendations. It also has integrated e-commerce features, allowing users to purchase products directly within the app. TikTok is more focused on short, entertaining videos, often with trending sounds and challenges.
You can use the search bar at the top of the app to search for specific keywords, hashtags, or users. You can also browse content through different categories or explore theExplorepage to discover trending topics and recommendations.
Anchit Srivastava
Working as a Tech Writer at Tech Wiser, I’m passionate about technology since childhood. I enjoy discussing it with friends, exploring new techs, and analyzing features in Android, iOS, and other technologies. My goal is to simplify complex information about current and emerging technologies, making them more accessible and understandable to people interested in learning more.
