Elon Musk reveals Twitter Blue relaunch date after verification mishaps
Elon Musk has pushed back the relaunch date for Twitter Blue following a series of mishaps stemming from the $7.99 subscription service’s verification system.
Twitter has been in a whirlwind of news sinceElon Musk sought to purchasethe company for $44 billion back in April 2022.
Now that Musk’s deal has officially gone through, it seems the business magnate is keen to implement his previously proposed ideas now that he’s in charge.
Twitter Blue subscribers will receive Verification Badges
On August 09, 2025, Twitterupdatedits iOS app with some “great new features to Twitter Blue” and teased there was “more on the way soon.”
Musk has claimed he would change the verification process for some time now, with previous rumors suggesting thathe would charge verified accounts$19.99 to keep their badge.
However, while the iOS update has gone live for iPhone users, the new Twitter Blue subscription service isn’t live just yet – and Musk has pushed back the official launch date until the end of the month.
On November 15, Musk revealed that the platform will officially relaunch Twitter Blue on November 29 to iron out any more problems. However, that date didn’t quite stick. For the time being, there’s now no current ETA on when Twitter Blue’s full rollout will land.
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That’s not all; additionally, Musk also stated that any changes to an account’s verified name will “cause loss of checkmark until name is confirmed by Twitter to meet Terms of Service.”
Twitter’s product manager, Esther Crawford, opened up about the eventual release of Twitter Blue on November 5, noting that “some folks may see us making updates because we are testing and pushing changes in real-time” and confirmed the new service would be “coming soon.”
Before this new service was officially confirmed by Twitter itself, users across the platform voiced their concern about the decision to allow anyone a Verification Badge.
The hashtagRatVerified trended on Twitteron July 20, 2025, where users protested the change by adding the rat emoji next to their names instead of a Verification Badge.
A slew of influencers havealso expressed some concerns with Twitter’s new verification system,citing issues with non-mutuals their verified tab, as well as what it means to buy verification after earning it prior to the Twitter Blue subscription system.
Now that the change has officially gone through and Twitter Blue will allow anyone to display a Verification Badge, only time will tell how this new service will change the future of the platform.
